Sunday, October 2, 2011

A Thin Line Between Art and Professionalism

In the major entertainment industries many artist contribute substantially to their respective community’s growth. Some mega stars even go a step further and contribute to global causes to make a major difference. Currently artist from “201 THE MOVEMENT” in addition to multiple states in America are making a mix-tape to raise cancer awareness for the Relay for Life organization. There are many major stars that make charitable contributions ranging in the millions and this week WarStation TV will examine “50 Cent” platinum recording artist plus actor.
In 2011 Curtis Jackson (50 Cent) conceived an initiative on behalf of “Street Kings” energy drink to feed over 1 billion of the worlds population. The focus of this project is children in Africa dealing with possible starvation. The onset of this project deals with each sale of an energy shot directly forcing proceeds to feed one kid in Africa. To date this project has feed over 2.5 million children in Africa. Bold initiatives such as this can be seen as a relevant way to contribute to the global hunger cause while making a product that benefits many customers. WarStation TV appreciates the opportunity to highlight causes attended to by hip-hop mega stars.

Image Rights reserved: http://www.streetking.com/

The website Hip-HopDX.com posted an article explaining Curtis Jackson’s outlook on the “Street King” project detailing the pros and cons of such an initiative. Local artist can gain exposure in conjunction with fulfilling a cause while taking on a business venture such as Mr. Jackson has in this article. There are new and refreshing ways to make a difference while staying relevant in ones art form. In the near future it would be an amazing direction in marketing strategies to see more artist prove that they will contribute to relevant causes in their communities. Having the resources to make meaningful art also places entertainment entities in a secure environment to make differences beyond just record or video game sales.
Outside Sources:
Grant, D. (2007). ARTISTS AND CHARITY. American Artist, 71(777), 76. Retrieved from EBSCOhost. Grant, D. (2007). ARTISTS AND CHARITY. American Artist, 71(777), 76. Retrieved from EBSCOhost.

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